EXCLUSIVE: Entertainment industry veteran Rosanna Canonigo has joined the Newell Law Group in a newly created role as the L.A.-based boutique entertainment legal firm continues to expand its packaging and sales operation
Canonigo will oversee Global Sales for its non-legal Television and Film Packaging & Sales Division. She joins Ty Cameron, who continues to lead the division as Head of Packaging & Sales, bringing together decades of combined experience in content strategy, distribution, and deal-making.
The industry veteran arrives from Relativity Media, where she was Head of TV Sales and Distribution from 2020. Prior to that, she was Director U.S. Sales and Distribution for film and TV content at Entertainment One, with a stint of consulting between the positions.
Canonigo began her career at Mandate Pictures, where she worked on single-picture financing and international all-rights pre-sales for titles including Juno, the Harold & Kumar, The Grudge franchise and The Boogeyman.
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She continued this work at Lionsgate working on pre-sales for franchises such as The Hunger Games, Twilight, and Saw, while also shaping global film sales strategies.
She later transitioned into Lionsgate’s television division, supporting series like Mad Men, Orange Is the New Black, and Nashville.
“Rosanna’s extensive experience in global sales, strategic distribution, and content monetization, across both new releases and library titles, combined with her proven leadership, makes her an invaluable addition to our team,” said Cameron.
Founding Partner of Newell Law Group PC, Quincy Newell, added: “We are honored to have Rosanna join the team. She brings a wealth of experience and knowledge to the table, which will be a great benefit to our clients.”
Newell Law Group PC is a boutique Los Angeles–based law firm serving television and film producers, financiers, production entities, and content creators.
In addition to its core legal services in business, employment, and entertainment law, the firm offers a robust non-legal packaging and sales division designed to support creators in bringing their projects to market.
“It’s a privilege to join Ty, Quincy, and the team at Newell Law Group. I’m excited to bring my experience in global sales, distribution strategy, and franchise development to a division that’s redefining how content creators connect with the marketplace. Together, we’re building a dynamic platform to support storytellers from development through delivery,” said Canonigo.